Confidence Wanes; Pessimism Stays High
July 18th, 2007Confidence Wanes; Pessimism Stays High Analysis By Michelle Lirtzman
July 17, 2007
Americans’ ratings of their personal finances hit a nine-month low this week, pushing confidence back down after a recent rally. Pessimism for the future of the economy stayed high for the third month straight in the ABC News/Washington Post consumer confidence survey.
The ABC/Post Consumer Comfort Index, -7 two weeks ago, now stands at -11 on its scale of +100 to -100, back within sight of its 2007 low of -15 on June 3.
The index is calculated according to ratings of personal finances, the national economy and the buying climate. In a separate measure on expectations, a majority (now 51 percent) said for the third month straight that the economy is getting worse. Just 12 percent said it’s improving.
These results suggest that gas prices, plus the public’s generally foul mood, linked to the unpopular war in Iraq, carry more weight than recent gains in the stock market, where the Dow touched 14,000 Tuesday. Gas climbed 7 cents to $3.05 in this week’s U.S. Department of Energy survey, the first significant increase since prices began to ease in late May.
That makes sense: Many people are indirect, buy-and-hold investors, not directly touched by the market’s ups and downs; but for most, gas prices hit home every day.
INDEX — While positive ratings of personal finances and of the buying climate have lost ground, overall views of the economy continue a gradual month-long climb.
Ratings of personal finances, 55 percent positive, have dropped by 10 points since May and six points over the past three weeks. Ratings of the buying climate, after hugging 40 percent for two weeks, are back in the mid-30s, where they spent most of spring.
However, 42 percent rate the overall economy positively, up from 37 percent in June.
EXPECTATIONS — As noted, for the third consecutive month, a majority said the economy is getting worse. The most recent previous majority was last summer, when consumers were also hit with a spike in gas prices.
Only 12 percent said the economy is getting better, down from a 2007 high of 18 percent in January before gas headed north.
Pessimism is now 12 points higher than its long-term average in polls since March 1981 and 17 points higher than its 2007 low. It is, however, considerably lower than its all-time high of 77 in November and October of 1990.
TREND — The CCI is five points below its 2007 average, -6, and 13 points from its high for the year, +2 on March 11. Its averaged -9 in weekly polls since December 1985, ranging from a high of +38 in January 2000 to a low of -50 in February 1992.
GROUPS — As usual, confidence is higher among better-off Americans. The index is +36 among higher-income people, while -53 among those with the lowest incomes, +5 among those who’ve been to college while -40 among high school dropouts and -9 among whites but -33 among blacks. It’s -12 among men compared with -10 among women, an unusually narrow gap for the second week in a row.
Big partisan differences remain: The CCI is +23 among Republicans, but -14 among independents and -28 among Democrats. Still, the 51-point gap between Democrats and Republicans has been bigger, peaking at 90 in July of 2004.
Here’s a closer look at the three components of the ABC/Post CCI:
NATIONAL ECONOMY — Forty-two percent of Americans rate the economy as excellent or good; it was 40 percent last week. The highest was 80 percent on Jan. 16, 2000. The lowest was 7 percent in late 1991 and early 1992.
PERSONAL FINANCES — Fifty-five percent said their own finances are excellent or good; it was 58 percent last week. The highest was 70 percent last reached in January 2000. The lowest was 42 percent on March 14, 1993.
BUYING CLIMATE — Thirty-six percent said it’s an excellent or good time to buy things; it was 39 percent last week. The highest was 57 percent on Jan. 16, 2000. The lowest was 20 percent in fall 1990.
METHODOLOGY — Interviews for the ABC News/Washington Post Consumer Comfort Index are reported in a four-week rolling average. This week’s results are based on telephone interviews among a random national sample of 1,000 adults in the four weeks ending July 15, 2007. The results have a three-point error margin. The expectations question was asked of 500 respondents July 5-15; that result has a 4.5-point margin of error. Field work by ICR-International Communications Research of Media, Pa.
The index is derived by subtracting the negative response to each index question from the positive response to that question. The three resulting numbers are added and divided by three. The index can range from +100 (everyone positive on all three measures) to -100 (all negative on all three measures). The survey began in December 1985.

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