Cartoon characters in unhealthy food promotions attacked

October 20th, 2007

POPULAR cartoon characters are being used to promote fatty, sugary and salty foods to youngsters, a report warns.

Shrek, Bratz, the Simpsons and the Pink Panther are among the familiar faces appearing on unhealthy products, the consumers’ organisation Which? found.

The use of the characters to promote foods high in fat, salt or sugar undermines parents’ efforts to help their children eat healthily, Which? said.

Researchers bought products featuring popular children’s cartoon characters from UK supermarkets between March and June this year.

They also looked at other food promotions that used cartoons.

All the food products were then analysed to find their levels of salt, saturated fat and sugar.

The “Cartoon Heroes and Villains” report lists an array of unhealthy products with cartoon characters on the packaging.

Many products featuring cartoon characters have no nutritional information on packs to help parents assess how healthy they are, Which? said.

The consumer group also criticised fast-food chains for running giveaway promotions using popular cartoon characters.

Which?’s chief policy adviser Sue Davies said: “There are precious few examples of cartoons being used to promote healthy products. Our research shows that the majority are being used to encourage children to eat fatty, sugary and salty foods.”

The consumer group praised Disney for recently announcing a ban on their characters being used to promote unhealthy products.

Which? is calling for other firms to follow suit. It also wants regulation to be brought in to stop “irresponsible” marketing of unhealthy food to children via TV adverts, packaging, free gifts and websites.

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Is economic development in danger of drying up?

October 20th, 2007

Scientists sometimes refer to the effect a hotter world will have on fresh water as the other water problem, because global warming more commonly evokes the specter of rising oceans submerging great coastal cities. By comparison, the steady decrease in mountain snowpack - the loss of the deep accumulation of high-altitude winter snow that melts each spring to provide nearby regions with most of their water - seems to be a more modest worry.

But not all researchers agree with this ranking of dangers.

In May 2006, for instance, Steven Chu, a Nobel laureate and the director of the Lawrence Berkeley National Laboratory in California, remarked that diminished supplies of fresh water might prove a far more serious problem than slowly rising seas. Chu noted that even the most optimistic climate models for the second half of this century suggest that 30 percent to 70 percent of the snowpack in the Sierra Nevada, which provides most of the water for Northern California, will disappear.

At a hearing in June 2006 before the U.S. Senate, Bradley Udall - an environmental engineer and the nephew of a former U.S. secretary of the interior - stated that Lake Mead, the enormous reservoir in Arizona and Nevada that supplies nearly all the water for Las Vegas, is half-empty, and statistical models indicate that it will never be full again. “As we move forward,” Udall told his audience, “all water-management actions based on normal as defined by the 20th century will increasingly turn out to be bad bets.”

This coming spring, the United Nations Intergovernmental Panel on Climate Change will issue a report identifying areas of the world most at risk of droughts and floods as the earth warms. Many problem zones are located within the United States, including the Colorado River basin - California, Colorado, Utah, Wyoming, New Mexico, Arizona and Nevada - a region encompassing some 30 million people and some of the fastest-growing parts of the country.

Its hard to avoid the conclusion that “something is happening,” as Peter Binney gently puts it.

Binney is a water manager who works for Aurora, Colorado, a city that sprawls over an enormous swath of flat, post-agricultural land south of the Denver airport.

The citys viability depends not on land for expansion - there is plenty of that - but on Binneys wherewithal to conjure new sources of water or increase the output of old ones. Aurora has a population of 310,000 now, Binney said, but that figure is projected to surpass 500,000 by 2035.

Does he have enough water for that many people? “Oh, no,” he replied.

In fact, Binney explained, his job is to figure out how to find more water in a region where every drop is already spoken for - and at a moment when there is little possibility that any more will ever be discovered.

Over the course of a century, Aurora had established a reasonable water supply. About a quarter of its water is piped in from the Colorado River basin about 70 miles, or 112 kilometers, away, which is fed by snowmelt from the Rocky Mountains. Another quarter is taken from reservoirs in the Arkansas River basin far to the south.

The rest comes from the South Platte, a meandering river that runs north through Aurora on its way toward Nebraska.

When Binney arrived in Aurora, in 2002, the city was at the earliest stages of what has since become a nearly continuous dry spell. Though he couldnt see that at the time, he realized Aurora faced a permanent state of emergency if it didnt increase its water supplies. But how?

Among the options available, Binney and the township reasoned that the best was to go some 20 or 30 miles downstream on the South Platte, buy agricultural land near the river, install wells there and retrieve their wastewater.

Thus they could create a system whereby Aurora would use South Platte water; send it to a treatment plant that would discharge it back into the river; go downstream to recapture water from the same river; then pump it back to the city for purification and further use. The process would repeat, ad infinitum.

Many towns have a supply that includes previously treated water. But as far as Binney knew, no municipality in the United States had built the kind of closed loop that Aurora envisioned.

The system, which meant building a 34-mile pipeline from the downstream South Platte riverbanks to a treatment facility in Aurora, would cost $750 million, making it one of the most expensive municipal infrastructure projects in the United States.

Live coverage

October 20th, 2007

Preamble:
“England expects!” roar virtually all the nation’s papers today, but I put it to you that “England hopes” would be a more accurate description of the national mood. Though “jittery and deeply drunk” would probably be even closer to the mark, what with it being 8pm on a Saturday night and England’s rugby players poised tantalisingly on the cusp of sporting immortality. Just 36 days after being humiliating 36-0 by tonight’s opponents, can England shock the Springboks and become the first side ever to win back-to-back World Cups?

Yes, they can. But will they? Don’t ask me, because since the start of this barmy tournament my predictions have been poorer than an Alaskan bikini vendor. What is certain is that the mobility and ferocity that England’s forwards suddenly mustered mid-way through the pool stages will again have to be to the fore if their backline is to avoid being ripped asunder by the speedy South Africans. If England secure possession, what will they do with it? Entrust their fate to Wilkinson’s golden boot, or dare to be expansive? A bit of both, I reckon, as Gomarsall’s quick hands and brain will enable them to exploit any gaps in the Springbok defence, meaning they don’t have to rely exclusively on Wilkinson’s territorial kicking. The same goes for South Africa, of course, as Montgomery and Steyn can dictate games with their boot while du Preez, the best scrum-half in the competition, can invent and inspire at will. I foresee a thriller.

Finally, let me conclude with an appeal to the IRB to ban the Garryowen, or at least restrict its usage. Since Argentina launched about 666 of them in the opener against France, up-and-under have been an all-too-convenient recourse for the clueless, doing more than any Danny Grewcock guide to discipline ever could to dumb the game down.

But enough about all that: how are you?

Teams:
England: 15 Jason Robinson, 14 Paul Sackey, 13 Mathew Tait, 12 Mike Catt, 11 Mark Cueto, 10 Jonny Wilkinson, 9 Andy Gomarsall; 1 Andrew Sheridan, 2 Mark Regan, 3 Phil Vickery, 4 Simon Shaw, 5 Ben Kay, 6 Martin Corry, 7 Lewis Moody, 8 Nick Easter.

Replacements: G Chuter, M Stevens, L Dallaglio, J Worsley, P Richards, T Flood, D Hipkiss

South Africa: 15 Percy Montgomery, 14 JP Pietersen, 13 Jacque Fourie, 12 Francois Steyn, 11 Bryan Habana, 10 Butch James, 9 Fourie du Preez; 1 Os du Randt, 2 John Smit, 3 CJ van der Linde, 4 Bakkies Botha, 5 Victor Matfield, 6 Schalk Burger, 7 Juan Smith, Danie Rossouw

Replacements: J du Plessis, B du Plessis, J Muller, W van Heerden, R Pienaar, A Prestorious, W Olivier

Referee: A Rolland (Ireland)